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How Prime Bank is providing quality & affordable eye care

Prime Bank Eye Hospital, which is the CSR project of Prime Bank, operates with a goal to manifest quality eye care that is highly affordable. The hospital aims to serve patients from all backgrounds, especially those who are in need and financially incapable through subsidized fees, free medical camps, and treatment

Tashfia Sadaf, Corporate Communications and Partnership manager, Prime Bank Ltd. talks about the project at “Let’s Talk CSR”

Since its inception, this hospital has played a pioneering role in the development of the eye care sector and to address avoidable blindness in the country. PBEH arranges outreach camps and provides free and subsidized treatments to communities which makes eye-care services accessible to all.

Since it opened its doors for patients in 2012, Prime Bank Eye Hospital (PBEH) has served more than 135,744 patients up to December 31, 2020, the majority of whom belong to the low-income segment of the population. During this period, 12,475 patients underwent surgeries of whom 8,071 (65%) patients came from PBEH outreach programmes.

In an interview with CSR Window, Hassan O Rashid, MD & CEO, Prime Bank Ltd, says “I think we should be more proactive than being reactive and understand that Prevention is better than cure.”

The Prime Bank Hospital was founded and developed with the vision of providing affordable and state-of-the-art eye care to the common citizens. For more inspiring CSR stories shared by corporates, check out our Youtube Channel.

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